The Power of Yellow

This great article was shared this month by FIPI Member and Vice President Elisabeth Kaempffer and Image Consultant Nanette Popken.

Yellow – A difficult colour?


Yellow is the number one colour for Summer 2016. But yellow is also one of the more difficult colours to wear, even a little scary! In most wardrobes yellow is neglected or even completely absent, because it is difficult to buy the right colour yellow. In addition there is usually is not much choice when it comes to yellow in stores. 2011, was the last time yellow was a fashion colour so now, as image professionals we are very pleased it is back!

Whether you like it or not, this season you’ll no doubt be tempted to buy something yellow. Of course, you can limit yourself to a pair of shoes or a bag, but there is quite a lot of choice in clothing as well, which will help the process.

The shades of yellow are countless: lemon yellow, sunflower yellow, ocher yellow, golden yellow, vanilla yellow, buttercup yellow (Buttercup is one of the Pantone trend colours). Thus there is a yellow for everyone.


Dutch image consultant Nanette Popken saw so much yellow in the stores, that she decided to offer a special ‘yellow analysis’ to her clients. She bought a range of yellow fabrics and made drapes. During an Inspiration Day at a hotel Nanette and her colleague Angela showed her clients what shades of yellow were good on them and what yellow clothes they could leave for others! This was a huge success and both Nanette and Angela who now offer yellow analysis to their clients on an ongoing basis. They even made a short video with a sneak preview of the analysis for their website.

Yellow can easily be combined with a number of colours:

The most daring combination is perhaps yellow on yellow. This combination is especially beautiful with a lot of skin. In Summer a bright yellow dress with bare (brown) legs and a yellow bag look very pretty.

Yellow with black. In Spring, a single yellow item can instantly make a wintery outfit look very sunny. Go for a yellow leather jacket over black pants or skirt.


Yellow with natural colours, powder colours and camel. A single yellow garment is very beautiful in an outfit in natural colours, powder colours or camel. Choose a bright neon colour as contrast to the elegant natural shades. A black accent makes it all look not too sweet.

Yellow with denim. For a summery feeling combine bright yellow shades with bleached jeans. Denim of course is another huge trend for Summer 2016.

However, not only do we see a lot of yellow in women clothes, men also have adopted the colour this season. On the catwalks yellow was well represented in all the collections.


Not for every man, granted 🙂 but none the less a colour to consider!

On looking out for more yellow colour inspiration to share, I also found this great blog post by International fashion blogger Garance Dore. 

Mellow yellow

Enjoy and dare to wear yellow this season!







Public Liability Insurance – The Lowdown

If you’ve heard it once, you’ve heard it a thousand times: if you’re starting a business you’re going to need insurance, right? But what does that mean? What kind of insurance do you need and how do you determine your coverage and needs? This is a topic in many of your minds as you start out and also if you are a FIPI member who is now on the search for the right Insurance policy.

Taking out insurance is a bit like buying an umbrella on a sunny day, it’s not yet raining but you are protecting yourself against the shower that might never come! It gives you peace of mind, comfort and in many cases is a necessity if working with a third party. For example if you are running an event in a hotel or with a retailer, what happens if something happens to one of your clients while on their property? Well, put simply you need your own insurance to fully cover you.

Today, I want to focus on the most common, which is called Public Liability Insurance. This can be described as Insurance that protects you against anything happening to your clients or their property while they are on your watch. If others person or property are injured or damaged as a result of your activities the law may find you responsible and you may find yourself having to compensate the injured third parties for your actions. I will give you a simple (non fashion!) example –

Customer slips on oil and sues garage

A client enters a garage and slips on some spilt oil, breaking their leg. As a mechanic has not cleaned up the oil or put a sign out warning clients to be cautious, the client pursued the mechanic for compensation and was awards damages. Let’s relate it now to our industry. You are running a consultation or class in your home or in a hotel conference room, a client of yours falls over some boxes you left in the way or also possible, afterwards your client believes the information you gave them was incorrect or damaging to them in some way. In either instance, Public Liability Insurance is a must.

Now, let’s be positive. Neither of the above are likely. However, consider this small price for yours and your clients peace of mind.


What kind of coverage do you need?

The amount of coverage you need depends on the nature of your work and the perceived risk associated with it. For example, a building contractor will need more coverage than a style consultant. Where you work, in your own home, in your clients home, on a retail premises are also an important factor in getting the right cover. The best course is to phone as many companies as you can and speak to as many people as you can in order to get the right cover for you. Each insurer will ask you a number of key questions in order to evaluate the cover you need. This is perfectly normal. You must be honest about your business activities to ensure you are covered for what you need. In fact if the company doesn’t ask a certain question the obligation is on you to proved all material facts, so if an insurer deems a fact to be material then it is, it may affect the cover you can claim.

Also, policy covers have limits on amounts that insurers pay out – so you need ensure you choose an adequate limit of indemnity. Typical limits would be €1 million up to €6,500,000 but you can get cover for much lower amounts.

Remember, you can also increase your cover down the road as your business and services grow.

We recommend as a starting point to check out which has a handy starter form to show you the types of questions an insurer will ask. Fill in this simple form and it will also bring up a list of possible cover options and the companies that would provide for you. We found a list of Insurance companies such as AXA, Berkley, Ageas, Optima and Zurich who all provide Public Liability cover to small businesses.

Public Liability Insurance can range in price from £80 – £1000 so shop around, talk to colleagues and make sure and haggle! Some insurance policies also include additional cover in the case of loss or damage to your work tools such as laptop, phone, printers etc. This is also worth considering.

Hopefully this post has also been helpful in getting started.


FIPI Spring Seminar Success

A massive thank you to everyone who came along to our Spring Seminar, aptly called FIPI Business Hub in London on Saturday April 16th. It was super to see so many members coming together to network, learn and support each other and we at FIPI were delighted to bring you such a great line up of speakers!


A big thank you to Sarah Brummit who spoke to us in a very inspiring and insightful way about the power of Executive Presence and the effect it can have on your business. Also, we want to thank The Fold London and Wilderooms who came along to share insights and opportunities for our Members. I also hope you found my own talk on Blogging for your business helpful!


Here are some more of the great pictures we captured from the day!happyfaces


Looking forward to more FIPI events soon!


Image Business Insider

This month, we are delighted we got to speak to FIPI Member Lyn Bromley from First Impressions Training. Lyn and her company First Impressions is also an Accredited Training Provider with FIPI and so having come such a long way in the profession, we wanted to share her story, her secrets and her passion to inspire us all! Here is Lyn’s story told to us in her own words recently.


I wonder what makes us all become interested enough to train to work in the image profession? On reflection I have been interested in image and impact for as long as I can remember. Maybe it was because of a very glamorous Aunt I found inspiring when I was 7 years old. She worked in Brussels in an important job for NATO, had a wardrobe full of fabulous clothes and was full of energy and confidence. When she came back to visit she always had a handbag full of the latest make-up that she allowed me to play with. I used to play dress up with her clothes too!

At the tender age of 20 I became the manger of a finance office. I started dressing much more formally in order to be taken seriously in management meetings. Everywhere I went people were always surprised to learn my age as they always thought I was much older, so it clearly worked!

I realise now of course that I was acting out a role and that style wasn’t the real me, but it certainly served a purpose and taught me how powerful image could be.

I had the pleasure of buying First Impressions in September 2010 from Julia and Paul Campion who had run the business since 1999. Here I am pictured at the handover with my husband Nigel, who gets roped in to help now and again!


In total, the business has been now been running for 32 years. I was proud to take on the running of a leading provider of high quality core skills training and, just as important, almost the only provider of a wide range of opportunities for continuing professional development training.

First Impressions is known for professionalism and integrity and that is mixed with a warm and friendly welcome. We offer many ways for consultants to keep in touch and feel supported from our mentoring to our regular consultant forums. We enjoy inspiring and passing on our knowledge in a fun environment.

The business has changed significantly since I took over the running of it. Partly that is down to the changes I have made and partly due to the changes in the economy and technological advances. I spent time evolving the brand, creating a new website and updating processes to automate as much as possible so that I could focus on what I really enjoy doing, which is delivering the training, both to consultants and to our corporate clients.

We have always had a balance of private clients such as our trainee consultants and our business and corporate clients. We have been growing our offering to the B2B clients over the last 18 months, so our website has just undergone another makeover! We describe what we do as ‘Performance Improvement through People Development’. This encompasses our traditional image and impact work, along with communication, behavior, coaching, NLP, DiSC profiling and a whole host of other soft skills training. We have a network of consultant associates who have business backgrounds and they support us in delivering workshops and coaching to these clients.


The most important aspect for consultants, over and above their skills training, is to hone their business development skills. They can have great technical skills, but if they have no clients, the business will clearly not be sustainable. The most successful consultants are those who have both excellent technical skills and excellent business skills too. We deliver courses to help them with this and we also offer on-going coaching programmes to keep them motivated and supported.


I love what I do and have a great team of trainers and support staff who are a real pleasure to work with. I love the variety – every day is different and I get real pleasure out of helping people to develop and grow and reach their potential.

Our next run of courses commence on 6th June.

For full details, our full prospectus can be downloaded from

Thanks for sharing with us Lyn!

Julie x



















Meet Gill from Wilderooms

We are delighted to introduce you to a brand new concept in shopping that connects the consumer and the stylist to the fun of online shopping, which we think you will love!

We are very much looking forward to introducing you to Wilderooms properly at FIPI’s Spring Business Hub/ Seminar in London on the 16th where Gill Davies, the lady behind the concept will be there to chat to us about this exciting new fashion business.

We recently spoke to Gill to of course get a little background info so you know exactly what you can look forward to!

Screen Shot 2016-04-04 at 14.24.20

What is the Wilderooms concept all about?

Wilderooms connects those seeking Fashion Services with Individuals providing it!

How does it work? 

WildeRooms is a new fashion retailing concept. At it’s core is a bookmark (‘button’) downloaded onto your browser allowing you to select clothes that you might like to try on from any online fashion retailer. Your choices are recorded on your personal page on the Wilderooms website. Then you can arrange a one to one session with a Wilderooms advisor of your choice, based on location, price and the level of service offered.
She/He will arrange delivery of the items to a venue of your choosing either your home or the advisors home or office. Your advisor can help you decide which pieces work for your style, figure, and wardrobe needs.

(The service you choose to buy might be as simple as just supplying the items and returning any that are unwanted, through to a full styling and advice service.)
You then pay for the items you want to buy, and for the hours of the advisors service. Anything you don’t want is returned and you don’t pay for them. There is also a small service charge for arranging delivery etc.

How will stylists/ image consultants get involved?

Wilderooms provides Stylists with a platform to market themselves to our Consumer base by showcasing the Selections they make for clients and their own recommendations. There is integral social media and sharing facilities. A consumer can then select their chosen Stylist based on location, experience, cost and personal style.

The platform then gives the Stylist and Consumer the ability to select and tag fashion items from any online Retail site into labelled selection pages with the Wilderooms site and exchange comments and build a shopping list for Ordering and working with the Client.

The Stylist pays a Commission to Wilderooms based on the Services the Consumer books with them. This is currently being defined and we are considering reductions and bonuses based on booking rates.


What is most important for you to achieve for your customers?

Providing Fashion consumers with the ultimate shopping service, comprehensive Stylist advice and shopping convenience.

Now I am very exciting to hear more on the 16th! Have you booked your tickets to FIPI’s Seminar on the 16th in London? Find out more and book tickets here. Open to FIPI members and non members with different rates applying.



Things We Learnt at London Fashion Weekend

Finally getting around to sharing some more insights into our FIPI trip to London Fashion Weekend! Personally, London Fashion Weekend is one of those events I have been meaning to go along to ever since I started my own business 7 years ago (embarrassingly!).

So, from a business and fashion perspective, was it worthwhile?

Ok. I knew I would learn this lesson from the moment my LFW ticket arrived in the post. Sometimes, you can be so close to your business you don’t see the wood from the trees. London Fashion Weekend inspired a fresh fashion spirit into me and hence in turn my business. As a small business, that is just about everything we need to thrive!




You will never discover new things sitting at your desk (ok, ok, google ain’t toooo bad) but there is no substitute for meeting the people behind the brands, see and experience rails and rails of new design talent and inspiring designers who provide the personal styling world with beautiful clothes and jewels to share with our clients. Some of my favourite discoveries included Marina London who specialise in beautiful everyday silk basics, House of Sunny and Edge of Ember Jewellery.



Going to London Fashion Weekend really invigorates you around just how big and exciting the fashion industry is right now. London IS leading the way for designers, retail and fashion styling. To be part of that really invigorated my sense of why I love what I do and just how many parts there are at play in making the industry what it is.



I got to see one of my all time favourite designers, Mary Katrantzou showcase her Spring collection and it was just amazing. To see the beautiful fabrics, sequins, detail and prints up close was just really special. In my everyday work, it is the high street that I mainly rave about and teach about. But the real inspiration filters from the passion high end designers bring to their collections, the dedication it takes to create each season, the combination of talent, commerciality and drive is something that really resonated with me at London Fashion Weekend.


So all in all, I loved every minute. Not only is it a create way for FIPI as a community to come together, learn from each other and support each other. It is also an unrivalled chance to see just how exciting the fashion industry is and just how lucky we all are to be a part of it!

Julie x

Executive Presence – Key Speaker at FIPI Business HUB!

This year we are so thrilled to have Sarah Brummitt speaking to us all at our FIPI Business HUB Spring Seminar on April 16th in London! In the world we live and work, we more than anyone knows the importance of our image, the power it has and the messages it sends. Sarah has worked with a huge amount of brands and companies in making sure they are in control of their message and now she is going to inspire us all!


Earlier this week, we had a quick chat with Sarah to see exactly what we can look forward to hearing her speaking about on April 16th in London!

Is Executive Presence only ‘really’ important for those who work in corporate environments? No. All of our clients (personal or corporate) need ‘presence’. These are the skills of influence and impact, no matter what your role or purpose in life. Who *doesn’t* want that? Whether I am a stay at home Mum, a retiree, a young person looking to find a Saturday job – it really doesn’t matter. Ignore the word ‘Executive’ and focus on the word ‘presence’. We all need more of that.
Is Executive Presence the same as our Professional Image? No. Our professional image is part of our ‘executive presence’ (or ‘presence’ if we’re focusing on private, individual clients), but it’s not the full story.

London, UK. 12.04.2015. Portrait shoot with Sarah Brummit, at Cross Street Studio, Islington. © Jane Hobson.

London, UK. 12.04.2015. Portrait shoot with Sarah Brummit, at Cross Street Studio, Islington. © Jane Hobson.

What impact does it really have? It has the capability to influence, persuade, enthuse, engage, delight, motivate, challenge and support others in a wide range of scenarios.

What is the thing that makes you so passionate about this topic? The fact that there is so much need for this by our clients. That if we believe in the importance of ‘presence’ then we can sell a lot of it!

Give us three little things we can do/ think about between now and our FIPI Business HUB meet up that will help us in our businesses?

Think about the following:

(1) Who are prospective clients (individuals or organisations) that would benefit from a conversation about their (Executive) Presence?

(2) What do you notice in others that informs your opinion of them? (Beyond image)?

(3) What ‘other topics’ do you think might be topics for training or coaching if we’re talking about a person’s ‘presence’?

Wow! I’m excited, thank you so much Sarah. Very much looking forward to meeting and hearing Sarah speak on April 16th at our FIPI Business Hub at The National Council for Voluntary Organisations in London. This event is for members (£25) and non members (£35) and will be an inspirational afternoon for both you and your business. Click here for the full line up of speakers and other details. It will run from 1pm – 6pm. BOOK HERE and connect with our Facebook page to let us know your coming and to ask any questions you have about the day!

Your FIPI Team x 

FIPI at London Fashion Weekend!

IMG_0349We had a super time at London Fashion Weekend last weekend. Not only was it such a lovely opportunity for members old and new to meet up and chat but we got to experience some beautiful fashion! With oodles of designer and high street wares on show, it was a great chance to see new and emerging design talent, try on and talk to designers directly and of course buy some amazing fashion for Spring!

We attended a number of fashion shows across the day with the highlight for me being the Mary Katrantzou show on Saturday afternoon. Known for her most amazing prints using digital technology. Her first collection was shown at London Fashion Week back in 2008 and now this amazing talent is stocked in over 200 stores worldwide. We were delighted to get to she her latest collection. Apologies the pieces we have are not better! That’s moving fashion for you!





A big shout out to all FIPI Members who came along on the day! This is what FIPI is all about, giving you opportunities to come together, share, chat and support each other in our businesses and in our love of the fashion industry! Next up will be our Spring Seminar! More details here…


Julie x


Putting the I (EYE) into Image

eyefashionFIPI Member Sue Donnelly is shortly running a one day thought provoking working workshop called ‘Putting the I (EYE) into Image’.

We all know that one size definitely does not fit all when it comes to our style and our image. Every single one of us is different in the way we learn, the way we dress and the things we choose to make important. What if – just for today – you forgot everything you think you know about your style and your image? What if, just for today you relied on other reference points to connect and dress in a way that really says who you are and what you stand for?

Intrigued? We are! We are delighted to introduce Sue’s upcoming workshop. Sue will be using a more creative approach to style so your clothing tells a story – your story – which relates, amongst other things, to your unique influences and inspirations.

Venue: 2a West Elloe Avenue, Spalding PE11 2BH
Date: Thursday 7th April
Time: 10.30 – 5pm
Price: £199 inc lunch and handouts

This workshop is worth 1 CPD for members of FIPI.


A Little more about Sue:


Sue is first Fashion Feng Shui Master Facilitator in the UK and one of only three image professionals fully qualified on both side of the Atlantic (AICI CIP). She is a Life Member, Fellow and Past President of the Federation of Image Professionals International (FIPI), a founding member of Association of Stylists and Image Professionals (ASIP London) and a qualified life coach and trainer (CIPD). I am a Clarity4D Accredited trainer and an NLP Practitioner.

The Fold London – An exciting guest for Spring Seminar!

We are very excited to announce that Laura Whitehead, Sales and Operations Manager with The Fold London will be attending FIPI’s Spring Seminar to tell us all more about their new collection and their opportunity for FIPI Members to become part of their Affiliate Programme.

So, as if we weren’t excited enough, recently I had a chat with Laura and asked her a couple of questions on your behalf to break the ice and find out a little more!

Describe The Fold and what you do?

The Fold is a contemporary new label that embraces and inspires the modern, professional woman. Our collection defines 24/7 dressing through versatile pieces that are designed to create a clean, modern aesthetic. Form follows function but design is never compromised in its pursuit. Luxury in its truest sense, is giving The Fold Woman a collection that is unique, high quality and indulgent.


Who is your customer and what is she looking for?

Typically, our customers are professional, city women. They are searching for workwear that is both modern and versatile. Our customers require a wardrobe that will see them through the day, from that all important meeting, to a client lunch then out for drinks in the evening. Many of our customers love to shop with us season on season, adding new styles into their wardrobes. We have also built a community around the ‘Fold Woman’ by offering workshops, business breakfasts and spotlighting our customers and their inspiring career stories.


Why do you believe The Fold is different to other workwear brands?

The Fold collection is dedicated to our customers and very much centered around their own requirements. We have always had their needs at the heart of what we do; from fabric choices, designs, fit and exclusive services we can offer in our showroom. For instance, the showroom was introduced 2 years ago so that we could invite customers for one-to-one appointments with an in-house stylist. This allows for a much more personalised and efficient service for busy women. Our in- house alterations service was also developed in mind for busy women.


Do you feel professional image plays a big part in success?

Personal image can certainly play a big part in a person’s success. Women certainly face many more challenges than man in the workplace, by having more wardrobe choices available to them. This often means that women are left to feel overwhelmed and unsure about what is and isn’t acceptable for them. It’s certainly important to understand how you are conveying your own personal brand to people, so that you strike a balance by being taken seriously but also giving a lasting impression. When women feel confident about what they are wearing, it enables them to focus on more important concerns throughout their day. For many women, discovering new wardrobe solutions, styles and colour can unlock an inner confidence and potentially open career opportunities.

How can FIPI Members get the most from the Fold for their own customers?

We would welcome partnerships with all FIPI members! To get the most out of our services, we would recommend booking an initial appointment to view the collection at our London Showroom. Here, our stylist can introduce you to the collection and what the showroom can offer. You can then discover the collection via our online store or with your client in the showroom. We would also like to offer all FIPI Members a 15% discount with their client on their first purchase with the brand. You will also find out lots more and be introduced to your best contact to start that all important relationship at FIPI’s Spring Seminar!

What are your favourite pieces from your Spring collection?

We are currently in love with the Colombia Culottes at the moment. It’s a great example of beautiful tailoring, whilst being very on trend. We love to pair them with our Camel Brummel Jacket (the fabric is simply gorgeous), a crisp white shirt and good pair of heels! The Summer Collection will see some beautiful new summer tweed fabrics, these will be arriving around mid-end March.


Thanks Laura! Looking forward to meet you in April! Find out about Spring Seminar here. Spring Seminar is open to FIPI Members and Non Members who are interested to join FIPI and to learn more.